Acceptable use policy

This policy sets out what we will and will not run outbound campaigns for. It forms part of every client agreement, and we apply it without exception — including to work we would otherwise be paid for.

Compliance standards

Every campaign we operate is built to comply with applicable law in the markets it targets, including CAN-SPAM in the United States, PECR and the UK GDPR in the United Kingdom, the EU GDPR, and CASL in Canada. In practice that means:

• Every message identifies the sender and the business it is sent on behalf of.
• Every message includes a valid postal address.
• Every message includes a clear and working way to opt out.
• Opt-out requests are actioned immediately and suppressed across all campaigns, permanently.
• We do not disguise the origin of a message or use misleading subject lines.

Data standards

We use business contact data obtained from legitimate providers and public professional sources. We do not use purchased consumer lists, breached data, or scraped personal email addresses.

Offers we will not run

• Anything unlawful in the market being targeted.
• Financial products promising guaranteed or unrealistic returns.
• Health, medical, or supplement claims that are not substantiated.
• Adult content, gambling, or high-risk lending.
• Cryptocurrency schemes dependent on recruitment or referral chains.
• Anything requiring us to impersonate a person or organisation.
• Anything targeting consumers rather than businesses.

Volume and reputation

We set sending volumes based on domain health, not client urgency. We will not raise volume past what infrastructure can safely support, skip domain warm-up, or send cold campaigns from a client's primary domain, regardless of deadline pressure.

Consequences

If a client asks us to breach this policy, we will decline and explain why. Continued insistence is grounds for us to end the engagement, with fees for work already performed remaining payable.

Reporting a concern

If you have received a message you believe breaches this policy, email mail@techtorq.com and we will investigate and suppress the address immediately.